Vista normal
Vista MARC
Entrada Topical Term
Número de registros utilizados en: 1
001 - CONTROL NUMBER
- control field: 39045
003 - CONTROL NUMBER IDENTIFIER
- control field: UTEM
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20241205172430.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 241116|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: UTEM
- Transcribing agency: UTEM
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: MARKETING DIRECTO
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (UTEM)15083: Reyes Seisdedos, Irene 39044, Marketing directo aplicado a la pequeña y mediana empresa, 2000