000 00551nam a22001817ar4500
001 3018
005 20251217162734.0
008 900831s1988 us 00000 eng d
040 _aclsautm
082 0 4 _a658.802
_bK87 6a ed.
100 1 _aKotler, Philip,
_d1931-
_9989
245 1 0 _aMarketing management
_banalysis, planning, implementation, and control /
_cPhilip Kotler.
250 _a6th ed.
260 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_c1988.
300 _axxi, 776 p.
650 0 _aANALISIS DE MERCADO
_915694
650 7 _aMARKETING
_2
_929
999 _c3018
_d3018