| 000 | 00726nam a22002177ar4500 | ||
|---|---|---|---|
| 001 | 4252 | ||
| 005 | 20261013145013.0 | ||
| 008 | 891017s1987 mx a 000 0 spa d | ||
| 040 | _aclsautm | ||
| 041 | 1 |
_aspa _heng |
|
| 082 | 0 | 4 |
_a658.83 _bS371 2a ed. |
| 100 | 1 |
_aSchoner, Bertram _917324 |
|
| 245 | 1 | 0 |
_aInvestigación en mercadotecnia : _bsistemas de información y toma de decisiones / _cBertram Schoner, Kenneth P. Uhl. |
| 250 | _a2a ed. | ||
| 260 |
_aMéxico : _bLimusa, _c1987. |
||
| 300 |
_a626 p. : _bil. |
||
| 500 | _aVersión original en inglés: Marketing research: information systems and decision making. | ||
| 650 | 0 |
_aESTUDIOS DE MERCADO _911580 |
|
| 650 | 7 |
_aMARKETING _2 _929 |
|
| 700 | 1 |
_aUhl, Kenneth P. _917325 |
|
| 999 |
_c4252 _d4252 |
||